| Why do you need AdAids help? | We are a not-for-profit organisation with no funding for such a campaign |
| What is the issue or problem your organisation responds to and who does it affect? | Access and participation of deaf people |
| How could an advertising campaign help? What is the single biggest objective? | Deafness is also a culture and New Zealand Sign Language is an official language in NZ |
| Who is your target audience for a campaign? | Public |
| If you need a campaign that requires a direct response for the public what resources do you have to manage this? | Volunteers |
| How will you be able to measure the results? | Participation at events, donations collected |
| Do you wish this campaign to work nationally or in a local region only? | Nationally |
| What timing challenges does this campaign present if any? | NZSL Week is scheduled for 7 - 13 May 2007 |
| Do you have any previous campaigns created for you by an advertising or design agency? When and which agency? | False. When: . Which agency |
